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Mohan Sawhney Profile

  • One of the pioneer researchers of the peer-to-peer economy, Dr. Sawhney is a globally-sought consultant on technology and business trends, extracting hard lessons for how to thrive in the Age of Digital Disruption.

  • Dr. Sawhney is McCormick Tribune Professor of Technology at the Kellogg School of Management.

  • One of Businessweek’s 25 most influential people in e-Business, Dr. Sawhney serves as an advisor to numerous multinational corporations on e-commerce strategy.
  • Dr. Mohan Sawhney is a world-sought tech and business innovation consultant, speaker, and teacher. Dr. Sawhney drives cutting edge research at Northwestern University’s Kellogg School of Management, where he is Director of the Center for Research in Technology & Innovation and Co-founder of the Kellogg Innovation Network.

    His eye-opening courses for executives are in global demand: he teaches programs at Tel-Aviv University, Hong Kong University of Science & Technology, WHU Otto Beisheim School of Management (Germany), SDA Bocconi (Italy) and Indian School of Business (India).

    Dr. Sawhney was one of the first scholars to call attention to the emerging online B2B marketplaces, which he dubbed “e-Hubs.” His work has been influential in moving many companies towards community-centric innovation, driven by optimizing the customer experience.

    Dr. Sawhney is the author of several groundbreaking journal articles and books, including Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth, which makes the case that businesses can move more successfully toward sustainability if they take “fewer, but bigger bets.”

    • View Extended/Alternate Bio

      Prof. Sawhney is a globally recognized scholar, teacher, consultant and speaker in strategic marketing, innovation and new media.His research and teaching interests include marketing and media in the digital world, process-centric marketing, collaborative marketing, organic growth and network-centric innovation. He has been widely recognized as a thought leader. Business Week named him as one of the 25 most influential people in e-Business. Crain’s Chicago Business named him a member of “40 under 40”, a select group of young business leaders in the Chicago area.He is a Fellow of the World Economic Forum.

      Prof. Sawhney is the co-author of seven books. His most recent books are Fewer, Bigger, Bolder (2014) and Love, Longing and Loneliness (2014). His research has been published in leading journals like California Management Review, Harvard Business Review, Journal of Interactive Marketing, Management Science, Marketing Science, MIT Sloan Management Review, and Journal of the Academy of Marketing Science. He has also written several influential trade articles in publications like the Financial Times, Bloomberg Business Week, Fortune, CIO Magazine, and Business 2.0.  He has won several awards for his teaching and research, including the 2006 Sidney Levy Award for Teaching Excellence at the Kellogg School, the 2005 runner-up for Best Paper in Journal of Interactive Marketing, the 2001 Accenture Award for the best paper published in California Management Review in 2000 and the Outstanding Professor of the Year at Kellogg in 1998. Students have nominated him as one of the top 5 professors at Kellogg in 2008 and 2009. He was awarded the Distinguished Alumni Award by the Indian Institute of Management, Calcutta in 2011 and he received the Light of India Award in 2011. In 2012, he was named among the 50 most influential management thinkers of Indian origin.

      Prof. Sawhney advises and speaks to Global 2000 firms and governments worldwide. His speaking and consulting clients include Accenture, Adobe Systems, Alticor, Banco Real, Boeing, Celanese, Cisco Systems, Dell, DuPont, Ericsson, Fidelity Investments, General Mills, Goldman Sachs, HCL Technologies, Honeywell, IBM Consulting Services, Infosys, Johnson & Johnson, Juniper Networks, Kellogg Company, Kraft Foods, McDonald’s, Microsoft, Motorola, MTV Networks, Nissan Motor, Nomura Research Institute, Raytheon Missile Systems, SAP, Sony, Teradata and Thomson Corporation. He serves on the boards of EXLService Holdings, Reliance Jio Infocomm and Bahwan Cybertek. He also serves on the advisory boards of several technology startups, Georama, vMock, Cross-Tab Group, LawGeex, PomVom, Xtro Security and MotiveQuest.

      Prof. Sawhney holds a Ph.D. in marketing from the Wharton School of the University of Pennsylvania; a Master’s degree in management from the Indian Institute of Management, Calcutta; and a Bachelor’s degree in Electrical Engineering from the Indian Institute of Technology, New Delhi.

    Mohan Sawhney Speaking Videos

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    Mohan Sawhney's Speech Descriptions

    Dr. Mohan Sawhney analyzes trends and current events in technology, marketing and AI. His presentations are packed with in-depth examples of how businesses can consolidate and create new customer-centred approaches that enhance the customer’s experience – which he believes to be the defining factor in a company’s performance. Topics include:

    - Business Innovation
    - Growth Strategy
    - Digital and Social Media Marketing
    - Customer Focus and Customer Loyalty
    - Marketing Performance Dashboards
    - Marketing Organization Transformation
    - Collaborative Marketing with Customers
    - Collaborative Innovation with Customers

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    Books by Mohan Sawhney:

    Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth

    In company after company that Sanjay Khosla and Mohanbir Sawhney worked for or researched, they saw businesses taking on more products, more markets, more people, more acquisitions—adding more of everything except what really mattered: sustainable and profitable growth.

    And in many of these companies — large or small, from America to Europe to Asia — every quarter became a mad dash to find yet another short-term revenue boost. There had to be a better way — an alternative to the scramble for mindless expansion.

    The answer lies in Fewer, Bigger, Bolder, a market-proven, step-by-step program to achieve sustained growth with rising profits and lower costs. The authors prove that given the right incentives, managers using this program can produce astonishing results in amazingly short time frames.

    That’s exactly what Khosla accomplished as President of Kraft’s developing markets, which enjoyed eye-popping revenue growth from $5 billion to $16 billion in just six years, while profitability increased 50%. Sawhney, a professor at Northwestern’s Kellogg School of Management, discovered a similar formula for stellar results when advising a portfolio of businesses, from Fortune 500 giants to technology start-ups.




    The Global Brain: Your Roadmap for Innovating Faster and Smarter in a Networked World

    All the talk about “open innovation” and externally-focused innovation assumes that “one size fits all” in terms of what network-centric innovation is and how companies should harness external creativity. But the reality is that there is no one right way to master this tool. For instance, loosely governed community-based innovation projects are a very different animal from tightly-orchestrated development projects driven by a large firm. As the landscape of network-centric innovation becomes more diverse and more confusing, there is a desperate need to structure the landscape to better understand different models for network-centric innovation. This book brings clarity to the confusion. Further, it argues that managers cannot rely on anecdotal success stories they read about in the press to implement a network-centric innovation strategy. They need rigorous and analytical advice on what role their company should play in an innovation network, what capabilities they need to create, and how they need to prepare their organization for this significant shift in the innovation approach. This book offers a practical and detailed roadmap for planning and implementing an externally-focused innovation strategy.



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