Erik Qualman Profile

  • #1 Best Selling author of five books on digital leadership.
  • Pulitzer Prize Nominee for his book What Happens in Vegas, Stays on Youtube.
  • Voted the 2nd Most Likeable Author in the World behind Harry Potter’s J.K. Rowling.
  • Writer of Socialnomics, an #1 bestseller across the globe, including in the US, Japan, the UK, China and Germany, Erik Qualman is an expert in social media and Internet marketing.

    Fast Company magazine nominated Qualman as a Top 100 Digital Influencer and PC Magazine ranked his blog,, as one of their top 10 social media blogs. His book, Digital Leader: 5 Simple Keys to Success and Influence, sets out a clear and simple plan to help you take and retain control of your life and work in the 21st-century.

    Social Media Revolution, produced by Qualman, is the most watched social media video series across the globe. He has also been voted second on the “Most Likeable Author in the World” poll, second only to JK Rowling.

    MBA professor at the Hult International Business School, Qualman made Business Insider’s list of “People to Follow on Twitter”. He has been called in to enhance the digital capability of many top companies, including Cadillac, EarthLink, EF Education, Yahoo, Travelzoo and AT&T, and his work and views have been featured in such prestigious places as BusinessWeek, The New York Times, Wall Street Journal, Mashable, USA Today, Financial Times, Forbes, Fortune, CBS Nightly News and the Huffington Post.

    • View Extended/Alternate Bio

      #1 Bestselling Author and Motivational Speaker Erik Qualman has performed in over 50 countries and reached 25 million people this decade. He was voted the 2nd Most Likeable Author in the World behind Harry Potter’s J.K. Rowling. Erik Qualman has been called the Digital Dale Carnegie and the Tony Robbins of Tech.

      His entertaining, educating, and empowering style is made possible by his revolutionary video-storytelling capability. His business books are used in over 200 universities and have been translated into 8 languages. He has received an honorary doctorate for his groundbreaking work. Qualman was formerly a sitting professor at Harvard & MIT’s edX labs. NYU Stern signified Qualman is to digital leadership what Deming is to quality and Drucker is to management. Qualman is also the founder of Equalman Studios which has produced film and animation projects for the likes of Disney, Cartier, CompuCom, Chase, Hearts on Fire, IBM, and many other global brands.

    Erik Qualman Speaking Videos

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    Erik Qualman's Speech Descriptions

    Erik Qualman uses his wide-ranging knowledge of the digital world to deliver a series of keynote speeches that can help you to expand your social media presence and thus your profits.

    Drawing on his bestselling book Socialnomics, Qualman explains how to make the most of the social media revolution, developing your marketing and messaging to stay ahead of the competition.

    Qualman also speaks on the ways in which you can take control of your digital footprint, becoming a digital leader and leaving a legacy of which you can be proud.

    Digital Leadership: The 5 Simple Habits of Digital Leaders
    Leaders this digital decade are made—not born. The key is understanding the balance of offline and online. Using profound and practical research, Qualman showcases the 5 Habits that drive success & happiness for employees, partners and customers in a WiFi World. Qualman reveals new techniques including Posting-It-Forward, Being FLAWsome, and other insights to positively impact and transform your audience & organization.

    Focus: How to Focus in an Unfocused World
    What’s the difference between winners and losers in a digitally distracted society? Focus. Winners focus on what matters most. While simple, it’s not easy. The #1 killer of promising careers, teams, and businesses is a lack of focus. We either try to do too much, or we put our time, treasures, and trust into the wrong buckets. Qualman shares specific focus techniques used by the world’s most successful people and organizations.

    Innovation by Design Thinking: Becoming the Disruptor vs. the Disrupted
    To ensure you are the disruptor versus the disrupted, you must understand societal shifts and instill a culture of creativity around them. This session looks at key future trends and their impact on your organization. Qualman provides the roadmap for your organization’s digital transformation by means of design thinking. Leap over the pitfalls of incremental change and land on a foundation of progressive and practical innovation principles. Future forward!

    Socialnomics: Winning Customers’ Hearts and Minds at Scale
    Based on his #1 Bestseller, Qualman dives into the powerful concept of Socialnomics. Word-of‐Mouth is on digital steroids and has transformed into World-of-Mouth. Organizations must learn the new rules of social, mobile, and beyond or they will miss this once-in-a-generation opportunity to earn customers’ loyalty and drive long-term success. Socialnomics is the key to winning customers’ hearts, minds, and wallets.

    Digital Transformation: Design Your Future
    We don’t have a choice on whether we digitally transform, the choice is how well we do it. Leaders this digital decade are made—not born. The key is not only understanding social media, IoT, mobile, AI, Blockchain, but, more importantly, understanding how they work together. This session will give you tips and tricks on how to implement current and future digital trends to maximize your organization’s impact on the world.

    What People are Saying about Seeing Erik Speak

    Rating Entries

    “His depth of insight and breadth of examples have prompted us to shift our thinking on leadership.”

    “Equalman raised the bar to a new high that few will be able to match. His presentation delivered a perfect mix of thought leadership, trends, and the building blocks required to thrive in this digital era.”
    Sony PlayStation

    “Qualman was dynamic and inspiring. We appreciated that he tailored his presentation to suit our agency and audience.”


    Qualman is to social media what Demming is to quality and Drucker to management.

    Scott Galloway, NYU Stern School of Business

    Erik’s opening keynote hit it out of the park and excited our audience. The feedback was exceptional and many attendees went out of their way to comment on how inspirational and informative his keynote had been. We hope to have Erik back to our events in the future and are glad that we had the opportunity to share his insights with our delegates.

    Kat Drucker Digital Media Summit Toronto

    Erik’s presentation was the most important business presentation — in terms of immediate impact in how I approach my job — that I have sat through in 10 years.

    EVP of Sales ADP

    In his key note speech Erik built a bridge between information and entertainment. It’s impressive how easily he adapted to the audience and the topic of the conference. A very professional performance… and we are looking forward to welcome Erik Qualman again.
    Corinne Hengartner EAM Marketing & Campaigns Credit Suisse

    Erik Qualman’s keynote was the highlight of our Starbucks Conference. He is one of the most engaging and entertaining speakers I’ve come across, and was able to make the content relevant to our audience and fitting to our theme. His depth of insight and breadth of examples have prompted us to shift our thinking to stay connected to our partners and our customers.

    Starbucks Katya Cautillo Recruitment Manager

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    Books by Erik Qualman:

    Learn How to Sell on LinkedIn from #1 Bestselling author Erik Qualman. Qualman reviews 30 Tips in 30 Days that take less than 3 minutes a day. This book is perfect for anyone trying to rapidly increase sales through the most powerful sales tool ever invented, LinkedIn. Each tip is simple, but powerful.

    This is the student version of Qualman’s book What Happens in Vegas Stays on YouTube. Learn the new rules for your reputation on campus, online and beyond. Today, your digital reputation is determining your next internship or job offer, your role in student organizations and leadership positions, even athletic scholarships and much more! This book will help you not only protect your reputation, but it will teach you how to leverage digital tools to produce a strong digital presence. The book includes several student case studies, tips, resources and more. You can read it in a day and reference it for a lifetime!

    Privacy is dead. Reputations are dying. Don’t let it happen to your company, your team, or your family. You need to turn this potential liability into leadership, and you need to start today. Learn the art and science behind why digital reputations are determining: business winners and losers, your child’s future, effective vs. ineffective CEOs & school teachers, your team’s culture, church congregation sizes, your next job, everything…

    Socialnomics: How Social Media Transforms the Way We Live and Do Business

    The benchmark book on to the effects and implications of social media on our daily lives, and how businesses can harness its power

    Socialnomics is an essential book for anyone who wants to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly. In this revised and updated second edition, author Erik Qualman presents new material based on meeting with 75 Fortune 1000 companies, 50 colleges and universities, and over 100 small businesses & non-profits since the first edition. Qualman’s materials have been used from IBM to NASA to Harvard to local businesses.

    • Lists the top ten easy opportunities that companies and organization miss when it comes to social media
    • Describes where social media should reside in an organization and the necessary building blocks for success
    • Explains why over 50 percent of companies still block social media to their employees and why this is a detriment to success
    • Shares proper training methods for your ENTIRE organization on social media; not just the chosen few
    • Reviews the top companies, organizations and individuals using social media, explaining what separates them from other companies and how to replicate their success

    Social media can transform your business and your relationship with consumers. Discover what social media can do for you, and what you can do for others while using social media.

    Digital Leader-Erik Qualman

    Digital Leader: 5 Simple Keys to Success and Influence

    “Digital footprints are what we post about ourselves. Digital shadows are what others upload about us. Collectively, they have changed the world forever. As leaders and future leaders we need to adapt to this new world.”
    — from Digital Leader

    Digital leaders are made, not born–you have it within you to become an effective digital leader. As a leader in the digital age, your reach is boundless. With advanced technologies, you can exert more direct and indirect influence than ever before–anywhere at any time. And everything you do, fail to do, and wish you didn’t do is documented forever in the digital universe.

    Digital Leader explains how to take full advantage of everything the digital age has to offer, while avoiding common pitfalls that can damage your “digital legacy.”

    Bestselling author Erik Qualman explains what modern leadership means and describes how to be an effective leader in the digital world. In order to succeed, you need to adjust your leadership skills to adapt to today’s digitally open world–and you need to start today. Qualman breaks the process down into five powerful truths you can use to establish your leadership “stamp”:

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