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Paul Tiffany is an award-winning professor, consultant and speaker with an M.B.A. from Harvard University and a Ph.D. from University of California at Berkeley. He received the Anvil Award from The Wharton School in 1985, the Lindback Award from the University of Pennsylvania in 1990, and the Cheit Award from the Haas Executive MBA program at the University of California, Berkeley in 2003 and 2004.

Professor Tiffany has commented extensively on television, radio and in the popular press on topics related to business firms and the global economy. He co-authored Business Plans for Dummies, which was a top-five finalist for the annual Booz Allen/Financial Times “Best Business Book of the Year” award in 1998.

Professor Tiffany has served as a lecturer at the Graduate School of Business, Stanford University and INSEAD in France. Currently he is a Senior Lecturer at the Haas School, teaching courses in competitive strategy, business and public policy, international management and business and economic history. He is also a Visiting Professor at SASIN in Thailand, CEIBS in China, IOMBA at University of Geneva and AVT Business School in Copenhagen.

Prior to his academic career, Professor Tiffany served as a consultant for several national management consulting firms. He currently provides multi-specialty consulting and management training and development services to firms throughout the world, including Cisco Systems, Morgan Stanley, US Steel, Johnson & Johnson and Microsoft.

Full Profile

    Paul Tiffany is a Senior Lecturer at the Haas School of the University of California, Berkeley. He teaches courses in competitive strategy, business and public policy, international management, and business and economic history. In the past Dr. Tiffany served as a Lecturer at the Graduate School of Business, Stanford University; at the University of Pennsylvania; at INSEAD (the leading graduate school of business in France); and is currently a Visiting Professor at SASIN (the leading graduate school of business in Thailand); CEIBS (the leading business school in China, located in Shanghai); IOMBA at University of Geneva; and AVT Business School in Copenhagen. He earned his undergraduate degree from Loyola University, an M.B.A. from Harvard University, and his Ph.D. from University of California at Berkeley.

    Prior to entering academia, Paul Tiffany worked as a consultant with several national management consulting firms, as an assistant to the president of a large national financial services firm, and as an organizational analyst for a large public services agency. In addition to his academic work, he provides multi-specialty consulting and management training and development services to firms throughout the world. Recent clients have included Cisco Systems, Morgan Stanley, US Steel, Johnson & Johnson, Banc of America Securities, Microsoft, Western Pennsylvania Alleghany Health System, MinSheng Bank (China), Clorox, Statoil (Norway), Genentech, Deutsche Post World Net (Germany), Statoil (Norway), Siam Cement (Thailand), AXA (France), Mohegan Sun Resort & Casino, Kimberly-Clarke, and Commerce Bank (Philadelphia). He has served as a keynote speaker to conferences and programs throughout the world, including the European Facilities Management Association Conference (EU), the Investment Management Certified Analyst Association’s annual meeting (US); the Innobiz Innovation Conference (Korea), the Securities Traders Association (USA); the Irish Management Association (Ireland); and the Young Presidents’ Organization (YPO) Thailand, among many others.

    Professor Tiffany’s The Decline of American Steel was published by Oxford University Press in 1988, and published in a Japanese edition in 1989. His book Business Plans for Dummies (John Wiley & Sons), co-authored with Steven Peterson, was published in August 1997; it was a world-wide top-five finalist in the annual Booz Allen/Financial Times “Best Business Book of the Year” award for 1998. The book went through fifteen printings in ten languages, prior to the release of a 2nd Edition in 2005. Dr. Tiffany has commented extensively on television, radio, and in the popular press on topics related to business firms and the global economy, in media in both the USA and around the world.

    Professor Tiffany is the recipient of awards for both his research and teaching, including the Anvil Award in 1985 (presented annually to the outstanding professor in The Wharton School’s graduate program), the Lindback Award as the outstanding professor at the University of Pennsylvania in 1990, and the Cheit Award as the outstanding professor in the Haas Executive MBA program at the University of California, Berkeley in both 2003 and 2004.


Paul Tiffany Speaker Videos Back to top

Paul Tiffany / Strategic Planning


In this interview with CEDIM, Professor Tiffany discusses his strategic planning course. He explains that the course is part of the school’s “MBI” or “Masters of Business Innovation” program. He says that students are required to create a strategic business plan for an entrepreneurial venture. He goes on to say that the world is changing, and he is helping students to understand “dynamic capabilities.”

He states that the strategy taught at business schools today “is failing; it doesn’t work.” He says that 2/3 to ¾ of all business strategies fail, and the reason is that while “the formulation of the strategy got better, they forgot the academics to talk about how you execute the strategy.” He explains that his new strategy is “all about the customer.” He tries to communicate to students “that whatever they’re doing, the have got to focus on customers.”

UC Berkeley Speech


Entrepreneur Lecture at UC Berkeley


Paul Tiffany Interview



Speeches / Speaking Engagements Back to top


Professor Tiffany has presented keynotes at conferences and programs throughout the world, including the European Facilities Management Association Conference, the Investment Management Certified Analyst Association’s annual meeting, the Innobiz Innovation Conference, the Securities Traders Association, the Irish Management Association and the Young Presidents’ Organization. He draws on his decades of experience as a professor and management consultant to engage and educate audiences in the US, Europe and Asia.

Professor Tiffany’s programs cover various business and economic topics, including the evolving global economy, the rise of China and its implications on the world, the development of the American economy, service excellence for the financial services and more.

Most Popular Programs Include:

  • The Evolving Global Economy: What Comes Next?
  • The “BRICs” and Their Impact on the 21st Century Political Economy
  • The Rise of China: Implications for America and the World
  • America in the 21st Century: Why the USA Will Continue to Dominate The
  • Development of the American Economy
  • Globalization and its Discontents
  • Service Excellence for the Financial Services
  • Firm Global Strategy: Convergence vs. Divergence Strategy Formulation and Execution: Key Variables for Success
  • Managing the Modern Health Care Provider Organization: Focus on the “Customer”
  • The Pursuit of Business Innovation: Issues in Organizational Structure and Behavior Change Management


Paul Tiffany Speaker Testimonials Back to top

    "Paul could not have been better - he was terrific! Last speaker on Saturday and he went over his time and lost no one – here′s just one of the many positive comments we received from audience members: ′if he had gone 3 hours I would have stayed′"
    Security Traders Association
    (Event booked by Speakers Platform)




* Please note that while this speaker’s specific speaking fee falls within the range posted above (for Continental U.S. based events), fees are subject to change. For current fee information or international event fees (which are generally 50-75% more than U.S based event fees), please contact us.

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    "Paul could not have been better - he was terrific! Last speaker on Saturday and he went over his time and lost no one – here′s just one of the many positive comments we received from audience members: ′if he had gone 3 hours I would have stayed′"
    Security Traders Association
    (Event booked by Speakers Platform)


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Most Popular Programs Include:

  • The Evolving Global Economy: What Comes Next?
  • The “BRICs” and Their Impact on the 21st Century Political Economy
  • The Rise of China: Implications for America and the World
  • America in the 21st Century: Why the USA Will Continue to Dominate The
  • Development of the American Economy
  • Globalization and its Discontents
  • Service Excellence for the Financial Services
  • Firm Global Strategy: Convergence vs. Divergence Strategy Formulation and Execution: Key Variables for Success
  • Managing the Modern Health Care Provider Organization: Focus on the “Customer”
  • The Pursuit of Business Innovation: Issues in Organizational Structure and Behavior Change Management


Paul Tiffany / Strategic Planning


In this interview with CEDIM, Professor Tiffany discusses his strategic planning course. He explains that the course is part of the school’s “MBI” or “Masters of Business Innovation” program. He says that students are required to create a strategic business plan for an entrepreneurial venture. He goes on to say that the world is changing, and he is helping students to understand “dynamic capabilities.”

He states that the strategy taught at business schools today “is failing; it doesn’t work.” He says that 2/3 to ¾ of all business strategies fail, and the reason is that while “the formulation of the strategy got better, they forgot the academics to talk about how you execute the strategy.” He explains that his new strategy is “all about the customer.” He tries to communicate to students “that whatever they’re doing, the have got to focus on customers.”

UC Berkeley Speech


Entrepreneur Lecture at UC Berkeley


Paul Tiffany Interview