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Founder of Datafloq.com, Mark van Rijmenam guides organizations through the rapidly growing field of Big Data. Equipped with a background in marketing and strategy, he applies his extensive network and unique knowledge of up-and-coming trends to boost businesses’ innovation and growth, preparing them for a data-driven, connected world.

Ranked among the most influential Big Data leaders on an international scale, his firm is the number one Big Data platform where organizations can find the latest trends, best practices, organizational advice, Big Data talent, events and trainings. Mark is also the cofounder of Data Donderdag, a bimonthly event in Amsterdam that focuses on how accelerated technological change is transforming the way organizations work and do business.

Mark’s work has been widely read, including his book Think Bigger, a comprehensive laymen’s guide to how companies can organize themselves around Big Data and not be left behind in the dust. As of February 2016, he will start his PhD at the University of Technology, Sydney, where he has received two scholarships. His research will be on the Role and Influence of Big Data/Internet of Everything on Strategic Innovation.

Full Profile

Mark van Rijmenam is Founder of Datafloq.com. He is a Big Data strategist who advises organisations on how to develop their Big Data strategies and business cases. He is an entrepreneur with a drive for innovative concepts that make a difference and inspire others. He has a strong background in online & mobile marketing, strategy, social media, Big Data and he is aware of the latest trends in the world that impact organisations. As of February 2016, he will start his PhD at the University of Technology, Sydney. He has received two scholarships to do so. His research will be on the Role and Influence of Big Data/Internet of Everything on Strategic Innovation.

Van Rijmenam has a background in business. He has a Master of Science in Marketing Management and a Bachelors of Administration in Hospitality Management. He has worked in the Caribbean, was part of the opening team of a five star ski resort in Dubai and worked at on of the largest banks in The Netherlands.

In 2011 he circumnavigated Australia on a bike for charity, covering 14.122 km in exactly 100 days. This experience taught him everything about perseverance, focus, discipline, a positive mind-set and how to plan for the unexpected. After this adventure, Van Rijmenam became an entrepreneur with a drive to have an impact on the world.

He is author of the book Think Bigger – Developing a Successful Big Data Strategy for Your Business/ The book was published globally as of April 2014 and translated into Chinese at the end of 2015. He is frequent blogger on Datafloq.com as well as other platforms around the web.

He is a highly sought-after international keynote speaker on this topic. He has given lectures at the Business University Nyenrode and has spoken in Australia, France, South Africa and The Netherlands among others. He is co-founder of ‘Data Donderdag’ a bi-monthly (networking) event in The Netherlands on big data to help organizations better understand Big Data. He is acknowledged as a top global Big Data influencer.


Mark van Rijmenam Speaker Videos Back to top

Mark van Rijmenam: Keynote Big Data Disney


Mark van Rijmenam explains why the future of your business hinges on harnessing unstructured Big DATA - such as social media, word documents, and blogs - and how you can gain a competitive edge by starting today.

Projections show that while we are just at the beginning of “Big Data,” the rate at which it is expanding is accelerating. The same amount of information that was created from “the dawn of civilization” to 2003 is now created every two days. The shift from structured data – such as “rows and columns in excel sheets” -- to unstructured data is also monumental. “Getting insights from that unstructured data is difficult,” Mark admits. “But it is very much required if you want to stay ahead and be here ten years from now.”

Mark van Rijmenam: Introduction to Big Data



Speeches / Speaking Engagements Back to top


Trends such as the Internet of Things, the Industrial Internet, Quantified-Self, 3D printing, Big Data, Real-time analytics are changing our world and how we should do business. Thanks to his broad knowledge of major trends that affect our society and organizations, Mark Van Rijmenam can inspire your audience about what’s happening and how you should be ready for the changes ahead. He provides you with a glimpse of the future and steps your organization can take to be prepared. Using countless inspiring examples of organizations from around the world, Van Rijmenam provides handles on how to get started with Big Data.

You can book Van Rijmenam to speak on the following topics:
  • Big Data in Business; How to be ready for a data-driven future.
  • A Changing Society; Accelerated change is the only constant, which trends will affect your organization the most.
  • Inspiration and Motivation; how to prepare your business for the unknown.

    Boardroom Sessions

    Every C-level executive should have heard about Big Data by now. But how can you really turn your organization into a data-driven business? Where should you start and what does Big Data mean for your organization in particular? After all, Big Data means something different for every organization and every industry.

    How can you build a product/service that is truly customer-centric and is based on data if you don’t know were to start? In two-hour boardroom sessions, Van Rijmenam will guide executives into the world of Big Data and explain how they should change their organization to be ready for digital revolution that is upon us.

    Some of Van Rijmenam's Past Appearances include:

  • Inergy – Talking Dinner – Rotterdam, The Netherlands
  • Rabobank Real Estate Seminar – Utrecht, The Netherlands
  • Data Quality Asia Pacific Congress 2014 – Melbourne, Australia
  • European Academy of Innovation – Nice, France
  • National Publishing Congress – Utrecht, The Netherlands
  • Business Analytics Seminar – Utrecht, The Netherlands
  • Communication Network Limburg – Heerlen, The Netherlands
  • CIO Network – Huizen, The Netherlands
  • Africa’s Payment, Banking and Retail Show – Johannesburg, South-Africa
  • Opening Keynote Big Data World Insights – Medellín, Colombia
  • Big Data Bridgeing Workshop – Omaha, United States
  • Half-day workshop Data Quality Asia Pacific Congress 2014 – Melbourne, Australia
  • Full-day workshop Capgemini, developing a Big Data roadmap – Utrecht, The Netherlands
  • Two masterclasses, Nyenrode Business University – Breukelen, The Netherlands


  • Mark van Rijmenam Speaker Testimonials Back to top

    “I invited Mark to join one of our International Congresses as the main speaker for BigData2015 World Insights. As a person he is great to treat, responsible and compromised human. As a leader he shared his knowledge with all attendees and the organizers. After the event the attendees’ satisfaction survey showed Mark had one of the best keynotes and the majority of them wanted him back for our next conference. This shows the professional and important knowledge he can share. His pitch involved people and he invited them to connect with the topic.”
    - Fernando Masmela Diaz – Big Data World Insights

    “Capgemini asked Mark to support us for a customer workshop on Big Data roadmap. Mark was instrumental in setting up the workshop format and structure. During the workshop he shared his views on Big Data and a possible way forward. Mark combines big data content with a personal drive to create an inspiring Big Data story.”
    -Jorgen Heizenberg, Chief Technology Officer NL – Insights & Data

    “Thanks to Mark, Africa’s retailers now have invaluable in-depth insight into the need for Big Data and the multiple ways retailers can make use of the trend. Our delegates loved him and so did his fellow speakers. As the Conference Manager for Retail World Africa 2015, I would recommend Mark to any other event organizer or industry who is looking for insights into Big Data and the many ways Big Data can bring big rewards to you.”
    - Jerodé Moodley, Conference Manager Retail World Africa 2015

    “I know Mark is a true expert in the field of Big Data, ‘the oil of the 21st century’. Mark was one of the keynote speakers at the National Publishing Day 2014, organized by the dutch b2b platform Mediafacts. His 45 minute speech on how publishers should strategically approach ‘Big Data’ was well received; it got high scores in our post event online summary. Mark knows the way in the complicated ‘Big Data’ landscape and is able to serve companies from different sectors well when the aim is setting up a Big Data strategy and providing the means to implement it.”
    - Wim Damhof, Chief Editor, Mediafacts

    “Mark is very knowledgeable on the subject of Big Data and has the capability of explaining complex matter in laymen’s terms. I have worked with him in different settings, most recently organizing a business event where Mark was the main speaker. The roadmap he spoke about, from his book Think Bigger has proven to help organizations in developing their own strategy. Mark is a great presenter who is able to show the audience where we are at today and also gives the public an insight into a possible and very likely future. He is ranked as one of the top Big Data influencers for a good reason. If you have a strategic Big Data challenge or an event around Big Data I can highly recommend Mark.”
    - Paul Muller, Manager Alliances & Business Development, IS Group

    “Mark recently did a presentation on Big Data for the regional circle of the Nyenrode Alumni Assocation. In the presentation he talked about the strategical aspects of Big Data and gave us various interesting examples. Mark is very knowledgeable and an interesting speaker to listen to.”
    - Jocelyn Vlaar, Nyenrode Business University Alumni Association

    “Mark is an inspirational and creative business consultant. He has deep knowledge in the area of Big Data and helped our organization to draw its data strategy. Highly recommended and reliable business consultant.”
    - Martin Gramatikov, Head of Measurement and Evaluation, HiiL

    “Mark has a valuable independent view of the total spectrum of the Big Data scene and has a versatile and extensive network. He has detailed knowledge and proved highly efficient during our short period of working together.”
    -Diederik Meijerink, Analist, Schiphol Group

    “Within an academic context as well as in a business context, Mark is able to explain the essence and possibilities of big data in a clear and concise manner. He has many examples, he is up-to-date and he is able to frame the commercial applications for organization.” - Ed Peelen, ICSB, The Netherlands

    “Using concrete examples Mark is able to explain big data and its potential and its impact for organization and societies.”
    - N.H. Van Buren, Managing Director, Kennisalliantie, The Netherlands

    “With an understandable presentation, Mark is able to captivate the attendees on the subject of big data, which he is able to explain clearly and thoroughly. He uses interesting concrete example that make his story very understandable.”
    - D. Wiebes, Chairman, Knowledge Network VOR/RWS




    * Please note that while this speaker’s specific speaking fee falls within the range posted above (for Continental U.S. based events), fees are subject to change. For current fee information or international event fees (which are generally 50-75% more than U.S based event fees), please contact us.

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    “I invited Mark to join one of our International Congresses as the main speaker for BigData2015 World Insights. As a person he is great to treat, responsible and compromised human. As a leader he shared his knowledge with all attendees and the organizers. After the event the attendees’ satisfaction survey showed Mark had one of the best keynotes and the majority of them wanted him back for our next conference. This shows the professional and important knowledge he can share. His pitch involved people and he invited them to connect with the topic.”
    - Fernando Masmela Diaz – Big Data World Insights

    “Capgemini asked Mark to support us for a customer workshop on Big Data roadmap. Mark was instrumental in setting up the workshop format and structure. During the workshop he shared his views on Big Data and a possible way forward. Mark combines big data content with a personal drive to create an inspiring Big Data story.”
    -Jorgen Heizenberg, Chief Technology Officer NL – Insights & Data

    “Thanks to Mark, Africa’s retailers now have invaluable in-depth insight into the need for Big Data and the multiple ways retailers can make use of the trend. Our delegates loved him and so did his fellow speakers. As the Conference Manager for Retail World Africa 2015, I would recommend Mark to any other event organizer or industry who is looking for insights into Big Data and the many ways Big Data can bring big rewards to you.”
    - Jerodé Moodley, Conference Manager Retail World Africa 2015

    “I know Mark is a true expert in the field of Big Data, ‘the oil of the 21st century’. Mark was one of the keynote speakers at the National Publishing Day 2014, organized by the dutch b2b platform Mediafacts. His 45 minute speech on how publishers should strategically approach ‘Big Data’ was well received; it got high scores in our post event online summary. Mark knows the way in the complicated ‘Big Data’ landscape and is able to serve companies from different sectors well when the aim is setting up a Big Data strategy and providing the means to implement it.”
    - Wim Damhof, Chief Editor, Mediafacts

    “Mark is very knowledgeable on the subject of Big Data and has the capability of explaining complex matter in laymen’s terms. I have worked with him in different settings, most recently organizing a business event where Mark was the main speaker. The roadmap he spoke about, from his book Think Bigger has proven to help organizations in developing their own strategy. Mark is a great presenter who is able to show the audience where we are at today and also gives the public an insight into a possible and very likely future. He is ranked as one of the top Big Data influencers for a good reason. If you have a strategic Big Data challenge or an event around Big Data I can highly recommend Mark.”
    - Paul Muller, Manager Alliances & Business Development, IS Group

    “Mark recently did a presentation on Big Data for the regional circle of the Nyenrode Alumni Assocation. In the presentation he talked about the strategical aspects of Big Data and gave us various interesting examples. Mark is very knowledgeable and an interesting speaker to listen to.”
    - Jocelyn Vlaar, Nyenrode Business University Alumni Association

    “Mark is an inspirational and creative business consultant. He has deep knowledge in the area of Big Data and helped our organization to draw its data strategy. Highly recommended and reliable business consultant.”
    - Martin Gramatikov, Head of Measurement and Evaluation, HiiL

    “Mark has a valuable independent view of the total spectrum of the Big Data scene and has a versatile and extensive network. He has detailed knowledge and proved highly efficient during our short period of working together.”
    -Diederik Meijerink, Analist, Schiphol Group

    “Within an academic context as well as in a business context, Mark is able to explain the essence and possibilities of big data in a clear and concise manner. He has many examples, he is up-to-date and he is able to frame the commercial applications for organization.” - Ed Peelen, ICSB, The Netherlands

    “Using concrete examples Mark is able to explain big data and its potential and its impact for organization and societies.”
    - N.H. Van Buren, Managing Director, Kennisalliantie, The Netherlands

    “With an understandable presentation, Mark is able to captivate the attendees on the subject of big data, which he is able to explain clearly and thoroughly. He uses interesting concrete example that make his story very understandable.”
    - D. Wiebes, Chairman, Knowledge Network VOR/RWS


    Think Bigger – Developing a Successful Big Data Strategy for Your Business

    Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this book provides a roadmap for organizations looking to develop a profitable big data strategy ...and reveals why it's not something they can leave to the I.T. department. Sharing best practices from companies that have implemented a big data strategy including Walmart, InterContinental Hotel Group, Walt Disney, and Shell, Think Bigger covers the most important big data trends affecting organizations, as well as key technologies like Hadoop and MapReduce, and several crucial types of analyses. In addition, the book offers guidance on how to ensure security, and respect the privacy rights of consumers. It also examines in detail how big data is impacting specific industries - and where opportunities can be found. Big data is changing the way businesses - and even governments - are operated and managed. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.

    You can book Van Rijmenam to speak on the following topics:
  • Big Data in Business; How to be ready for a data-driven future.
  • A Changing Society; Accelerated change is the only constant, which trends will affect your organization the most.
  • Inspiration and Motivation; how to prepare your business for the unknown.

    Boardroom Sessions

    Every C-level executive should have heard about Big Data by now. But how can you really turn your organization into a data-driven business? Where should you start and what does Big Data mean for your organization in particular? After all, Big Data means something different for every organization and every industry.

    How can you build a product/service that is truly customer-centric and is based on data if you don’t know were to start? In two-hour boardroom sessions, Van Rijmenam will guide executives into the world of Big Data and explain how they should change their organization to be ready for digital revolution that is upon us.

    Some of Van Rijmenam's Past Appearances include:

  • Inergy – Talking Dinner – Rotterdam, The Netherlands
  • Rabobank Real Estate Seminar – Utrecht, The Netherlands
  • Data Quality Asia Pacific Congress 2014 – Melbourne, Australia
  • European Academy of Innovation – Nice, France
  • National Publishing Congress – Utrecht, The Netherlands
  • Business Analytics Seminar – Utrecht, The Netherlands
  • Communication Network Limburg – Heerlen, The Netherlands
  • CIO Network – Huizen, The Netherlands
  • Africa’s Payment, Banking and Retail Show – Johannesburg, South-Africa
  • Opening Keynote Big Data World Insights – Medellín, Colombia
  • Big Data Bridgeing Workshop – Omaha, United States
  • Half-day workshop Data Quality Asia Pacific Congress 2014 – Melbourne, Australia
  • Full-day workshop Capgemini, developing a Big Data roadmap – Utrecht, The Netherlands
  • Two masterclasses, Nyenrode Business University – Breukelen, The Netherlands

  • Mark van Rijmenam: Keynote Big Data Disney


    Mark van Rijmenam explains why the future of your business hinges on harnessing unstructured Big DATA - such as social media, word documents, and blogs - and how you can gain a competitive edge by starting today.

    Projections show that while we are just at the beginning of “Big Data,” the rate at which it is expanding is accelerating. The same amount of information that was created from “the dawn of civilization” to 2003 is now created every two days. The shift from structured data – such as “rows and columns in excel sheets” -- to unstructured data is also monumental. “Getting insights from that unstructured data is difficult,” Mark admits. “But it is very much required if you want to stay ahead and be here ten years from now.”

    Mark van Rijmenam: Introduction to Big Data