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George Walther specializes in running profitable, customer-centered businesses. He has given keynotes and workshops for businesses for more than 34 years. His career as an exceptional speaker has earned him induction as a lifetime member of the CPAE (Council of Peers Award for Excellence) Hall of Fame, as well as the prestigious CSP (Certified Speaking Professional) award.

Also known as the "Traveling Twain of the 21st Century," George combines his experience as world traveler and business expertise to tailor practical action plans that his audiences can start putting into practice immediately.

George has written several business guides, which have been translated into several languages. These guides include: Heat Up Your Cold Calls, Power Talking, What You Say Is What You Get, Phone Power, and Upside-Down Marketing.

George has worked with companies that commit to creating exceptional communication cultures. His clients include American Express, FedEx, Microsoft, Starbucks and Ford. George's guidance and expertise have been instrumental in helping these companies develop the harmonious and successful work cultures for which they are known and admired.

All clients have benefitted from George's mastery of the art of communication, which is the driving force behind his "language of success" plan of action, a concept known as Power Talking.

Full Profile

George Walther is an acknowledged expert at boosting your communication effectiveness. People who manage, sell, collect past-due accounts, negotiate, serve customers, and seek to project a more positive image, regard his PHONE POWER book, seminars, and audio/video tapes as classic guides. His second book, POWER TALKING, shows people in every walk of life how to be more positive and persuasive, in every conversation. UPSIDE-DOWN MARKETING, his newest book and speaking topic, focuses on maximizing profit leverage opportunities.

George is one of fewer than 100 professional speakers to hold the National Speakers Association’s highest award for platform excellence, the “CPAE,” as well as the highest professional speaking designation, the “CSP.” He earned an MBA in Marketing from UCLA, and a Bachelor’s degree in Speech. His work is published around the world by Putnam, McGraw-Hill, Simon & Schuster, Nightingale-Conant, and Berkley Books, with many foreign language editions.


George Walther Speaker Videos Back to top

Demo Video


In the first part of this video, George Walther begins his presentation by running to answer a ringing alarm clock. After turning it off, he says, "Sometimes wake up calls come just when you don't want them."

He talks about his own wake up call. It was after he had just earned his private pilot's license. In his excitement, he donated a flight to the charity auction The Starlight Foundation, an organization that helps critically ill children. A man who won asked George to help him propose to his girlfriend.

On the way to the location for the planned proposal, an unexpected situation happened during the landing. Although George, the man, and the man's girlfriend were okay, George remembers the event as his wake up call to pay attention to the gut feelings that guide him.

In the next part of this video, George talks about the advantages of allowing the brain to form new neural pathways, by slightly changing our daily routine. He uses the kind of music we tend to favor as an example: "When you leave this convocation today, it will be so tempting to turn on the radio and go to the same station you listen to all the time." He urges the audience to use the seek button on their radios to find other types of music. "When you subject your brain to music that it's not accustomed to, it gets to work!" he says to the audience.

For the last part of the video, George goes over The Three "Voice Lessons."

1. Send your message. Don't hold back. "Speak with passion," George urges the audience.

2. Seek your adventures. Shift your perspective by thinking in fresh and different ways.

3. Savor your relationships. As George reminds us: "Life is much too short."

George concludes his presentation by asking the audience, "What do you need—a wake up call?"

Keynote Speech Clip


Workshop



Speeches / Speaking Engagements Back to top


George's "Life is Far Too Short—What Are You Waiting For?" program inspires you to seize each day as an invitation to overcome obstacles. Clients will come away with a complete action plan for attaining professional and personal goals.

The "Never Make Another Cold Call" program is based on George's book, Heat Up Your Cold Calls. It offers a fresh way to start sales relationships on a positive note. This program helps the audience to obtain new customers ethically, avoid the liabilities of cold calling, and identifying which prospects are most likely to become lifetime business relationships.

"Upside-Down Marketing" is a program that shows how and why it's much more profitable to restore and strengthen at-risk accounts than it is to hunt for new ones. Clients will master a simple and sure-fire system for defusing conflicts with customers and colleagues, learn inexpensive and constructive techniques for building customer loyalty, and turn priorities "upside-down" to attain maximum profits.

In the "Gut Level Leadership" program, clients learn to project a more confident image for themselves and those they lead, as well as encourage intuitive thinking that stimulates creative problem solving. Clients will also understand how to tap into, develop, and capitalize on intuitive wisdom.

"What You Say is What You Get" focuses on the system of "Power Talking," a system of common words used to create positive outcomes. In this program, the audience learns how to identify self-sabotaging powerless phrases and replace them with powerful ones that lead to great results. This program teaches attendees to develop more positive, productive communication, ensuring that they get what they want by saying what they mean.

LIFE IS FAR TOO SHORT— WHAT ARE WE WAITING FOR?

How to Live and Work with Passion and Adventure - Now, While You’re Alive

What’s stopping you and those with whom you work from getting the most out of life?  What is blocking you from fast-forwarding your business and career? … from nurturing deeply satisfying personal relationships? … from leading an extraordinarily effective team? … from fostering fierce loyalty among your customers?

Time’s a-wastin’! This presentation will inspire you to seize every day as an invitation to leap over your obstacles. Whether you’re launching a new marketing initiative, spurring your work team to the pinnacle of productivity, or infusing your personal relationships with renewed passion, this program delivers what you need.

As you will learn, maximizing your professional results and creating a life you love living requires the same three crucial skills. Your success in approaching business challenges or facing personal crises hinges upon your ability to speak up and send your message, cultivate an adventuresome spirit, and, of course, nurture your relationships.

Delivered by a renowned business expert, this presentation combines global adventure stories with frontline tales from the jungles of commerce. The result? A practical action plan you’ll begin implementing even before you leave the room.

Client benefits and audience takeaways:

  • The next roadblock you encounter will be transformed. It’ll become an invitation to discover creative ways to unravel what you thought was a tangled mess.
  • You’ll quickly develop rapport and open, productive communication channels—even with confounding co-workers and cranky customers.
  • Everyone you share your life with will feel uplifted and will in turn uplift you.
  • You’ll identify the obstacles that have prevented you from making your dreams come true and learn to blast right through them.
  • You’ll leave the room with an action plan and a commitment to take specific steps forward— NOW— toward attaining your professional and personal goals.


NEVER MAKE ANOTHER COLD CALL

How to Make Prospects Listen, Respond, and Buy - Without Feeling Suckered

We all hate making and receiving old-style cold calls. They’re unproductive and annoying, and they sabotage prospective buying relationships right from the start.  Based on George’s most recent book, Heat Up Your Cold Calls, this program offers a fresh way to start buying relationships positively.  From creating “perceived affinity groups” to eliminating “phone tag” frustrations, this seminar is all about selling more skillfully.

Client benefits and audience takeaways:

  • Eliminate the negative stigma that often overshadows prospecting efforts and learn how to eagerly pursue new customers ethically and profitably.
  • Ensure that you stay on the right side of the law and avoid costly liability by knowing how to avoid the legal landmines of old school selling.
  • Stimulate more profitable customer-relationship values by lasering in on prospects most likely to become lifetime buyers.


UPSIDE-DOWN MARKETING

How to Make Customers Want to Buy from You Forever

The three vital jobs in building profitable customer relationships are normally undertaken in exactly the wrong order. This program shows why and how it’s much more profitable to shore-up and salvage at-risk accounts than to hunt for new ones.

Client benefits and audience takeaways:

  • Master a simple, surefire system for defusing conflicts, whether they involve customers or colleagues. Transform your most hostile or unhappy customers into your biggest fans using the H-E-A-T formula.
  • Learn inexpensive, constructive techniques for building customer loyalty.
  • Realign your sales resources in accordance with your most leveraged profit opportunities; turn priorities “upside-down” to attain maximum profits.


GUT-LEVEL LEADERSHIP

Go With Your Gut - Make Better Decisions and Communicate Your Charisma

Great leaders seem to innately reach gut-level conclusions with uncanny accuracy. Recent scientific breakthroughs, though, reveal that these luminaries have actually learned to hone their sixth senses and reach sound deductions that go well beyond what the facts tell them. Surprisingly, anybody can learn to hear and perfect those signals, creating delighted customers and more productive teams. This presentation includes step-by-step processes for developing, tapping, and capitalizing on intuitive wisdom. 

Client benefits and audience takeaways:

  • Make better decisions— with conviction— when you’ve learned to scientifically verify the wisdom of your own judgment.
  • Accelerate your analyses to capitalize on opportunities quickly, while others are still wavering indecisively.

Project a more confident image for yourself, and for those you lead, as well as encouraging intuitive thinking that stimulates creative problem solving.


WHAT YOU SAY IS WHAT YOU GET

How to Master “Power Talking” — The Language of Success

Most people acknowledge the power of positive thinking. Few, though, translate positive thoughts into verbal action. It’s what you say, and how you say it, that gets you ahead in life.

Recent scientific studies have shown that the way you speak dramatically influences your success in business—and at home. Nothing is more important than superb communication skills when it comes to advancing your career, winning and keeping customers, negotiating agreements, strengthening personal relationships, and resolving disputes.

Power Talking is a system of using common words to create uncommonly positive outcomes. We now know that “power talkers” sell more, live longer, healthier lives, and achieve their career and personal goals faster. In this program, participants learn to identify powerless, self-sabotaging phrases in their everyday conversations and discover powerful replacements that generate superior results.

The Action Plan focuses on nine Power Talking principles to implement daily. This “language of success” helps all people who talk! Senior management, supervisors, admin staff, sales and service personnel, and spouses—everyone can improve their communication effectiveness using George’s tactics.

Client benefits and audience takeaways:

  • More positive, productive communication that ensures you say what you mean and get what you want
  • Smoother conflict resolution, higher sales, better cooperation with subordinates and peers
  • Enhanced self-image that results in projecting far more favorable first—and ongoing—impressions

This topic has widespread impact both on and off the job, so position Power Talking for maximum exposure. It is an ideal general session or opening program, especially when paired with a follow-up seminar as a breakout session for sales or customer service personnel, or for your leadership team.

PHONE POWER:

How to Make the Telephone Your Most Powerful Business Tool

With its highly packed content, this presentation offers dozens of practical strategies and techniques, ranging from reducing voice-mail frustrations, to projecting better vocal impressions, to adopting specific phrasing for everyday phone encounters that will get you the best results.

Client benefits and audience takeaways:

  • You’ll become more efficient with every phone call— saving you time, eliminating frustrating “phone tag” games, and making much better use of voice mail.
  • You’ll also become more effective at getting your point across, quickly developing rapport, negotiating, and projecting a positive image for yourself and your organization.
  • Every contact with colleagues and customers will forge stronger, longer-lasting and more profitable relationships. You’ll immediately embrace simple techniques that enhance the outcomes of every call.


George Walther Speaker Testimonials Back to top

    “The content provided excellent take home value for everyone, in any type of career. I commend your research, analysis, technique, and content of your presentation. You have it down to a science... it was great!”
    Education Chair, Young President’s Organization

    “The energy you exhibited in reviewing material, catalogs, etc. and your ability to work with the management team in understanding the business environment and the needs of the team made your material right on target.”
    Training Manager, Hewlett-Packard Company

    “The messages were direct hits-the style was right for us. Your in depth analysis and follow-up has rewarded you with a solid understanding of Microsoft culture and core challenges ahead.”
    Manager, Enterprise Customer Unit, Microsoft

    “I feel your talk was a great value for the money. I feel, for the money, I could not have bought the good will with my referring offices that your talk generated.”
    Director, Two Rivers Study Club

    “You were listed as a speaker, however, the emotional and intellectual interactions that took place were amazing. You brought the audience to a level of understanding on the subject of communication that will not only undoubtedly help them in their lives and their careers, but also immediately raised the level of intensity of the group to the appropriate level.
    V.P. of Clinical Affairs, Philips Oral Healthcare

    “Your attention to detail helped overcome the most skeptical individuals to let them know that you understand our business and most importantly share the same objectives.”
    Sr. V.P. Quality, Customer Satisfaction, Ford Financial




* Please note that while this speaker’s specific speaking fee falls within the range posted above (for Continental U.S. based events), fees are subject to change. For current fee information or international event fees (which are generally 50-75% more than U.S based event fees), please contact us.

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    “The content provided excellent take home value for everyone, in any type of career. I commend your research, analysis, technique, and content of your presentation. You have it down to a science... it was great!”
    Education Chair, Young President’s Organization

    “The energy you exhibited in reviewing material, catalogs, etc. and your ability to work with the management team in understanding the business environment and the needs of the team made your material right on target.”
    Training Manager, Hewlett-Packard Company

    “The messages were direct hits-the style was right for us. Your in depth analysis and follow-up has rewarded you with a solid understanding of Microsoft culture and core challenges ahead.”
    Manager, Enterprise Customer Unit, Microsoft

    “I feel your talk was a great value for the money. I feel, for the money, I could not have bought the good will with my referring offices that your talk generated.”
    Director, Two Rivers Study Club

    “You were listed as a speaker, however, the emotional and intellectual interactions that took place were amazing. You brought the audience to a level of understanding on the subject of communication that will not only undoubtedly help them in their lives and their careers, but also immediately raised the level of intensity of the group to the appropriate level.
    V.P. of Clinical Affairs, Philips Oral Healthcare

    “Your attention to detail helped overcome the most skeptical individuals to let them know that you understand our business and most importantly share the same objectives.”
    Sr. V.P. Quality, Customer Satisfaction, Ford Financial


    What You Say Is What You Get : How to Master Power Talking, the Language of Success (Paperback)
    Every time you open your mouth, you may be sabotaging yourself without even knowing it!

    In every conversation business or personal; telephone or face-to-face what you say (and how you say it) determines what youll get. To project a more positive image, gain more cooperation from others, and give yourself a constant motivational boost, you must read this book!

    Just released, What You Say Is What You Get shows you how to stop shooting yourself in the foot, and instead, put your best foot forward. Acclaimed author George Walther has been teaching audiences and readers around the world how they can make simple word and phrase transformations that make all the difference in their personal success outcomes. This newly re-published volume is an update of his earlier book Power Talking: 50 Ways to Say What You Mean and Get What You Want, popular world-wide and published in many different languages.

    With our complicated lives and information overwhelm these days, wouldnt it be nice to find an easy-to-read guide that reveals a simple, uncomplicated system for getting more of the results you want? This is it.

    Whether youre phoning a prospective client, heading off to a social engagement with friends, calming an upset customer, or negotiating a pay raise with your boss, you will get more of what you want by using the Power Talking system.

    This books style makes it easy to read a short chapter, immediately glean actionable tips, see how the new phrasing works in realistic day-to-day applications, and immediately change what you say. When you change what you say, you change what you get.
    Order Here

    Heat Up Your Cold Calls: How to Get Prospects to Listen, Respond, and Buy (Paperback)
    Learn the New Way to Cold Call—Effectively, Ethically … and Legally Salespeople hate making cold calls. Now, you don’t have to. As a sales professional, you need to find and approach a steady stream of qualified prospects. But the legal landscape and new technologies, along with the explosion of competing solicitations, have numbed the decision makers you’ve been targeting, making old-fashioned cold calling ineffective, frustrating and, as result of the National Do-Not-Call Registry, often illegal. With Heat Up Your Cold Calls, you’ll discover author George Walther’s new model for pursuing prospects and making contact by phone. Walther will teach you how to convert obstacles like voice mail, overzealous assistants, and skeptical prospects into powerful allies that help you ""warm up"" prospects and achieve better sales results.
    Order Here

    Phone Power: How to Make the Telephone Your Most Profitable Business Tool (Paperback)
    Do you sometimes feel you′re caught in an endless game of "telephone tag?" Do you always manage to call when an important person is "in a meeting?" Have you ever felt like ripping the phone out of the wall in frustration? Then this books is for you! There′s more to using the telephone than dialing the right number. The phone is your link to clients, associates, vendors, and customers - start making the most of it. - Short-circuit those endless games of "telephone tag." - Penetrate tangled bureaucracies to reach virtually anyone. - Project a more powerful image using "Power Talking" phrases. - Stop wasting time and accomplish more with your phone. - Sell, negotiate, collect past-due bills, adn upgrade PR efficiently.
    Order Here


LIFE IS FAR TOO SHORT— WHAT ARE WE WAITING FOR?

How to Live and Work with Passion and Adventure - Now, While You’re Alive

What’s stopping you and those with whom you work from getting the most out of life?  What is blocking you from fast-forwarding your business and career? … from nurturing deeply satisfying personal relationships? … from leading an extraordinarily effective team? … from fostering fierce loyalty among your customers?

Time’s a-wastin’! This presentation will inspire you to seize every day as an invitation to leap over your obstacles. Whether you’re launching a new marketing initiative, spurring your work team to the pinnacle of productivity, or infusing your personal relationships with renewed passion, this program delivers what you need.

As you will learn, maximizing your professional results and creating a life you love living requires the same three crucial skills. Your success in approaching business challenges or facing personal crises hinges upon your ability to speak up and send your message, cultivate an adventuresome spirit, and, of course, nurture your relationships.

Delivered by a renowned business expert, this presentation combines global adventure stories with frontline tales from the jungles of commerce. The result? A practical action plan you’ll begin implementing even before you leave the room.

Client benefits and audience takeaways:

  • The next roadblock you encounter will be transformed. It’ll become an invitation to discover creative ways to unravel what you thought was a tangled mess.
  • You’ll quickly develop rapport and open, productive communication channels—even with confounding co-workers and cranky customers.
  • Everyone you share your life with will feel uplifted and will in turn uplift you.
  • You’ll identify the obstacles that have prevented you from making your dreams come true and learn to blast right through them.
  • You’ll leave the room with an action plan and a commitment to take specific steps forward— NOW— toward attaining your professional and personal goals.


NEVER MAKE ANOTHER COLD CALL

How to Make Prospects Listen, Respond, and Buy - Without Feeling Suckered

We all hate making and receiving old-style cold calls. They’re unproductive and annoying, and they sabotage prospective buying relationships right from the start.  Based on George’s most recent book, Heat Up Your Cold Calls, this program offers a fresh way to start buying relationships positively.  From creating “perceived affinity groups” to eliminating “phone tag” frustrations, this seminar is all about selling more skillfully.

Client benefits and audience takeaways:

  • Eliminate the negative stigma that often overshadows prospecting efforts and learn how to eagerly pursue new customers ethically and profitably.
  • Ensure that you stay on the right side of the law and avoid costly liability by knowing how to avoid the legal landmines of old school selling.
  • Stimulate more profitable customer-relationship values by lasering in on prospects most likely to become lifetime buyers.


UPSIDE-DOWN MARKETING

How to Make Customers Want to Buy from You Forever

The three vital jobs in building profitable customer relationships are normally undertaken in exactly the wrong order. This program shows why and how it’s much more profitable to shore-up and salvage at-risk accounts than to hunt for new ones.

Client benefits and audience takeaways:

  • Master a simple, surefire system for defusing conflicts, whether they involve customers or colleagues. Transform your most hostile or unhappy customers into your biggest fans using the H-E-A-T formula.
  • Learn inexpensive, constructive techniques for building customer loyalty.
  • Realign your sales resources in accordance with your most leveraged profit opportunities; turn priorities “upside-down” to attain maximum profits.


GUT-LEVEL LEADERSHIP

Go With Your Gut - Make Better Decisions and Communicate Your Charisma

Great leaders seem to innately reach gut-level conclusions with uncanny accuracy. Recent scientific breakthroughs, though, reveal that these luminaries have actually learned to hone their sixth senses and reach sound deductions that go well beyond what the facts tell them. Surprisingly, anybody can learn to hear and perfect those signals, creating delighted customers and more productive teams. This presentation includes step-by-step processes for developing, tapping, and capitalizing on intuitive wisdom. 

Client benefits and audience takeaways:

  • Make better decisions— with conviction— when you’ve learned to scientifically verify the wisdom of your own judgment.
  • Accelerate your analyses to capitalize on opportunities quickly, while others are still wavering indecisively.

Project a more confident image for yourself, and for those you lead, as well as encouraging intuitive thinking that stimulates creative problem solving.


WHAT YOU SAY IS WHAT YOU GET

How to Master “Power Talking” — The Language of Success

Most people acknowledge the power of positive thinking. Few, though, translate positive thoughts into verbal action. It’s what you say, and how you say it, that gets you ahead in life.

Recent scientific studies have shown that the way you speak dramatically influences your success in business—and at home. Nothing is more important than superb communication skills when it comes to advancing your career, winning and keeping customers, negotiating agreements, strengthening personal relationships, and resolving disputes.

Power Talking is a system of using common words to create uncommonly positive outcomes. We now know that “power talkers” sell more, live longer, healthier lives, and achieve their career and personal goals faster. In this program, participants learn to identify powerless, self-sabotaging phrases in their everyday conversations and discover powerful replacements that generate superior results.

The Action Plan focuses on nine Power Talking principles to implement daily. This “language of success” helps all people who talk! Senior management, supervisors, admin staff, sales and service personnel, and spouses—everyone can improve their communication effectiveness using George’s tactics.

Client benefits and audience takeaways:

  • More positive, productive communication that ensures you say what you mean and get what you want
  • Smoother conflict resolution, higher sales, better cooperation with subordinates and peers
  • Enhanced self-image that results in projecting far more favorable first—and ongoing—impressions

This topic has widespread impact both on and off the job, so position Power Talking for maximum exposure. It is an ideal general session or opening program, especially when paired with a follow-up seminar as a breakout session for sales or customer service personnel, or for your leadership team.

PHONE POWER:

How to Make the Telephone Your Most Powerful Business Tool

With its highly packed content, this presentation offers dozens of practical strategies and techniques, ranging from reducing voice-mail frustrations, to projecting better vocal impressions, to adopting specific phrasing for everyday phone encounters that will get you the best results.

Client benefits and audience takeaways:

  • You’ll become more efficient with every phone call— saving you time, eliminating frustrating “phone tag” games, and making much better use of voice mail.
  • You’ll also become more effective at getting your point across, quickly developing rapport, negotiating, and projecting a positive image for yourself and your organization.
  • Every contact with colleagues and customers will forge stronger, longer-lasting and more profitable relationships. You’ll immediately embrace simple techniques that enhance the outcomes of every call.


Demo Video


In the first part of this video, George Walther begins his presentation by running to answer a ringing alarm clock. After turning it off, he says, "Sometimes wake up calls come just when you don't want them."

He talks about his own wake up call. It was after he had just earned his private pilot's license. In his excitement, he donated a flight to the charity auction The Starlight Foundation, an organization that helps critically ill children. A man who won asked George to help him propose to his girlfriend.

On the way to the location for the planned proposal, an unexpected situation happened during the landing. Although George, the man, and the man's girlfriend were okay, George remembers the event as his wake up call to pay attention to the gut feelings that guide him.

In the next part of this video, George talks about the advantages of allowing the brain to form new neural pathways, by slightly changing our daily routine. He uses the kind of music we tend to favor as an example: "When you leave this convocation today, it will be so tempting to turn on the radio and go to the same station you listen to all the time." He urges the audience to use the seek button on their radios to find other types of music. "When you subject your brain to music that it's not accustomed to, it gets to work!" he says to the audience.

For the last part of the video, George goes over The Three "Voice Lessons."

1. Send your message. Don't hold back. "Speak with passion," George urges the audience.

2. Seek your adventures. Shift your perspective by thinking in fresh and different ways.

3. Savor your relationships. As George reminds us: "Life is much too short."

George concludes his presentation by asking the audience, "What do you need—a wake up call?"

Keynote Speech Clip


Workshop