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    Christine Clifford′s experience taught her how to market and sell products, services and herself. Now, Christine shares that message with others. Christine definitely cracked “the glass ceiling.” By 40, she was Senior Executive Vice President for The SPAR Group, an international merchandising and information services firm in New York.

    As the top salesperson in the multi-billion dollar retail services industry for over eight years, Christine’s accounts included Kmart, Toys ′R′ Us, Wal-Mart, AT&T, Mattel Toys, and Revlon. Taking her company from a million dollar per year loss to over $54 million in sales, Christine signed the largest contract in the history of her industry with Procter & Gamble, doubling the size of her company overnight.

    Diagnosed with breast cancer in December of ′94, Christine went on to write eight award-winning, humorous portrayals of her story and her experiences. Christine’s newest book, Let’s Close a Deal! Turn Contacts into Paying Customers for Your Company, Product, Service or Cause will be released April, 2013 by Wiley & Sons.

    YOU, Inc. The Art of Selling Yourself, released March, 2007 by Warner Books, was named a “Notable Book of 2007” by the American Booksellers Association. She is also a featured author in Masters of Sales (August, 2007).

    In 1994, Christine faced a life-changing experience and began her own company, The Cancer Club ®, now the world’s largest producer of humorous and helpful products for people with cancer. In 2010, after going through two divorces, she started Divorcing Divas which hosts all-day educational conferences for people facing divorce.

    Christine′s philosophies and strategies for becoming your industry′s leader are proven theories that have propelled her and the companies she′s worked with to the top of their fields. Ideas, action, results…

    Featured in the New York Times, The Wall Street Journal, Better Homes & Gardens, MORE, American Health, Golf Digest, as well as The Singapore Women′s Weekly and the Hindu in India, CNN Live called Christine “one of the world′s leading authorities on the use of therapeutic humor”. She also appeared on Lifetime Television Network′s New Attitudes show, and the Leeza Show.

    Host of The Christine Clifford Celebrity Golf Tournament, a benefit for breast cancer research, Christine′s inaugural event raised over $100,000, making it the most successful first-year event in the history of the American Cancer Society. Her total contribution has been over $1,000,000 and she has received the Council of Excellence Award for income development from the American Cancer Society.

    In July, 2002, Christine was awarded The Order of the Delta Gamma Rose from the Sorority to confer special honor upon alumnae members who have made distinguished contributions to the nation or to the world through their individual efforts and talents and whose achievements have been given national recognition. It is the highest honor one can receive from the Sorority.
    July, 2002 Christine was awarded her “CSP” (Certified Speaking Professional) designation from the National Speakers Association. The letters “CSP” following a speaker′s name indicate a speaking professional with proven experience who brings a proven track record of experience and expertise. Less than 7% of the 5,000 speakers who belong to the International Federation for Professional Speakers hold this professional designation.

    Christine has served on the Board of the National Speakers Association- Minnesota Chapter, is a member of the National Speakers Association, and the American Association for Applied and Therapeutic Humor. She is listed in International Who′s Who of Professionals, International Who′s Who of Entrepreneurs, and International Who′s Who of Authors and Writers. She is also listed in Contemporary Authors and 2,000 Notable American Women. She serves on the Board of Directors for the Minnesota Collegiate DECA. Christine helped to launch an anti-aging multi-level marketing company in 2009 called LifeVantage.

    Christine has two sons: Tim and Brooks, is grandmother to Siberian Husky Skylar, and lives in Minneapolis, MN.


Christine Clifford Speaker Videos Back to top

Keynote Speech



Speeches / Speaking Engagements Back to top


MOST REQUESTED PROGRAMS:

Let′s Close a Deal! Turn Contacts into Paying Customers for Your Company, Product, Service or Cause
Our entire lives revolve around selling, regardless of our job descriptions. The question is not: “Am I a salesperson?” The question is: “How can I be more effective?” Christine articulates the intuitive process that identifies how and why a deal will appeal, and demonstrates in step-by-step detail how to present information so persuasively that it increases the likelihood of getting a “yes.” Christine explores everything from understanding where your client is coming from to packaging, customizing, marketing, connecting, partnering, pitching, and perk-o-lating your deals. Create Niche Notoriety™ and establish Loyals for Life™. Learn to close deals with major organizations or individuals who can propel your business to the next level.

You, Inc. The Art of Selling Yourself
Christine was the top salesperson in the multi-billion dollar retail services industry for eight years, and in 1994 signed the largest contract in the history of her industry with Proctor & Gamble, doubling the size of her company overnight. Yet Christine believes that it′s not the product, service or cause that people buy from you or your company: It′s YOU. Anyone who sells for a living knows instinctively that you′re not just selling a product or service-- what you′re really selling is you. How do you give a perceived distinction from, and advantage over, your competition? How do you make prospects more inclined to take your calls? By learning to sell yourself. And selling yourself is an art. Come learn from a Master.

Selling Intangibles: Four Keys to Successful Service
Whether you are selling an actual product or a true service, it all comes down to you and the service you provide your clients. We experience a product or service based on how we feel about the person providing that service. What are the four keys to marketing and selling services? Price and what is yours saying about the quality of service? Brand, and what are you doing to promote yours? Packaging and can you afford not to take a complete visual inventory of yourself, your company, and your marketing materials? And relationships: how do you create extraordinary client relationships? Christine Clifford explores these with colorful, humorous real-life examples and years of expertise.

Become Your Industry Leader: The True Positioning of the Totem Pole
Ever heard the expression, "He started at the bottom of the totem pole?" According to Indian lore, the character at the bottom represents the strength and leadership of the pole. Christine believes that you can rise to the top of your industry, regardless of where you start, in two years or less following her ten steps to success. Whether you are in management, sales, marketing, or are self-employed, her secrets will inspire and motivate you to get going today!

Networking in a Nutshell: Create Connections To Drive Your Business
Get squared away on the professional connections that can propel your business toward guaranteed success. Christine′s methods of getting to the decision makers will leave your audience buzzing with excitement and waiting to get back into action. You never know who you might meet.

Loyals for Life™ Create Extraordinary Client Relationships
How does Christine Clifford create loyal customers who come back year after year? By asking, “What would they love?” Learn to thank your clients in spectacular ways that are memorable and life-lasting. Generate referrals and word-of-mouth business by partnering with your clients and prospects. Christine shares the keys to long-term, profitable partnerships.

Inspiring Breakthrough Secrets to Live Your Dreams
One of North America′s most inspiring authorities in personal and professional transformation reveals her secrets, insights, and strategies that will empower your organization to break through its limitations and live your dreams.

The Blessings of Misfortune: Learn to Spin Straw Into Gold
Has your company lost an important client? Been downsized? Been touched by chronic illness? Learn the keys to overcoming adversity and turning misfortune into fortune.

Laughter: Prescription for a Cure!
If you are looking for a keynote address that will teach your audience a new way to look at life′s adversities, this is it! Christine′s immediate family has dealt with heart disease, diabetes, dialysis and kidney transplant, hepatitis, chronic depression and drug abuse. Her success stories are powerful and humorous examples of survival in the face of adversity. Don′t forget to laugh!

An Afternoon of Hope, Laughter & Positive Thinking
Using her world-famous cartoons, stories and audience participation, Christine helps people release their tensions and relax into the moment. With a powerful message of hope and inspiration, Christine reminds us that we can′t always change what has happened to us, but we can change our attitudes. Christine helps individuals rediscover the healing power of humor.

Am I Out of Sick Days Yet?
Illness, especially chronic disease, wrecks havoc on employers and the people left back in the office trying to ′fill the gaps′. Christine helps corporations and their employees learn to deal with changes in the office, ways to offer support, and methods to deal with the challenges that occur when a valued employee becomes ill. No down time here!



Christine Clifford Speaker Testimonials Back to top

    “Christine, I really want to thank you attending our Club Siemens event in November. Your presentation was very well received by our customers, and many of them have since commented to me on how many great ideas they took away from our event based on your presentation. The advice that you offered was very consistent with the marketing initiatives we have been deploying with our Club Siemens members over the past few months. Thanks again for taking time out of your Thanksgiving weekend to spend with us.”
    Jeff Malpass President & CEO Siemens Hearing Instruments Inc. Cambridge, Ontario, Canada

    “You spoke to our Siemens Canadian Sales group recently as well as our top 50 customers. I wanted to say thanks for a very well done and thought provoking session. Many of my client attendees went out of their way to comment on how valuable they felt it was to them (and their businesses). I went out and purchased your book YOU, Inc. and will be giving it to all my customers. I can’t wait to dig in to it! Thanks again!”
    Mike Enns Siemens Hearing Instruments Inc. Ontario, Canada

    “I recently attended the Professional Club Marketing Association’s national strategic conference. Through many years of attending conferences, seminars and presentations targeting marketing and salespersons, I had become a bit jaded. I love selling and marketing, but felt most speakers simply took the same basic thoughts and put their spin on it. Not so with Christine Clifford. I WAS BLOWN AWAY!!! With sharing her personal experiences and insight, it totally invigorated all who attended her two presentations. Every topic she covered had the audience captivated. I was literally enthralled and had wished she was booked for the entire day. I highly recommend Christine to others looking for a program that inspires people to reach their potential.”
    Angela Wilson Director of Marketing & Membership Hawk Pointe Golf Club

    "Christine Clifford swooped in like a Texas tornado and turned my business upside down! She was just the motivation I needed to help me make changes, implement them and see them through to fruition. I cannot say enough about how she has affected my life. She will do the same thing for your company."
    Larry Gatlin, Grammy-Award Winning Singer, Songwriter, Businessman

    "Christine Clifford′s ability to look at a product, within any industry, and find a better way to market that product is extraordinary. I recommend that every corporation or association spend an hour or two, minimum, with Christine."
    Chuck Smith, Senior Merchandise Manager, Kmart Corporation

    “Your development of ‘Spinning Ideas Into Action’ was such an inspirational program--touching on your business experiences, your personal experiences and how that has propelled you to success. It was just what we were looking for from this program. I just wish we could have had you speak for another hour! We highly recommend you to others looking for a program that inspires people to reach for their potential.”
    Chantel Dunham, Director of Development, Women in Business Council

      “Thank you so much for being a part of our Marketing Masters Academy. The insight for professional marketing that you brought to the program added a much needed dimension.  I appreciate all the hard work and preparation you put in to learn about our industry and the needs of our members. You do such a nice job of helping business owners see the possibilities that exist. Thank you again for all your help.”
    Sheri Bennefeld, Training Specialist, Nexstar, Inc.

    “ Thank you so much for presenting at our Sales Kick Off. I have received excellent feedback on your presentations. Many of the attendees went out of their way to tell me how much they enjoyed listening and learning from you.”
    Terry Niles, President, GAGE Marketing Services

    “Thank you for partnering with 3M to educate our employees on the very important topic of resiliency. That is a message that we feel very strongly about at 3M and feel it is necessary to equip our employees with the tools for responding to challenges and change. Kudos for the wonderful work you are doing. I would welcome the opportunity to partner with you again!"
    Jamie Langlois, Work/Family Coordinator, 3M

    “I wanted to let you know that I used one of your recommendations and… it worked! I am in sales, so the first call I made after your program, I did like you said… asked for a referral. I am now in touch with a 60 store chain on the east coast that is interested in our product. You are on a great journey. I’m glad our paths have crossed.”
    Barbara Valencour, Vice President, West 7th Street Distributing, Inc.

    “Thank you for presenting your co-branding and pricing strategies. You are a gifted entrepreneur with sharp instincts.”
    Sue Rusch, President, Direct Sales Resources, Inc.




* Please note that while this speaker’s specific speaking fee falls within the range posted above (for Continental U.S. based events), fees are subject to change. For current fee information or international event fees (which are generally 50-75% more than U.S based event fees), please contact us.

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    “Christine, I really want to thank you attending our Club Siemens event in November. Your presentation was very well received by our customers, and many of them have since commented to me on how many great ideas they took away from our event based on your presentation. The advice that you offered was very consistent with the marketing initiatives we have been deploying with our Club Siemens members over the past few months. Thanks again for taking time out of your Thanksgiving weekend to spend with us.”
    Jeff Malpass President & CEO Siemens Hearing Instruments Inc. Cambridge, Ontario, Canada

    “You spoke to our Siemens Canadian Sales group recently as well as our top 50 customers. I wanted to say thanks for a very well done and thought provoking session. Many of my client attendees went out of their way to comment on how valuable they felt it was to them (and their businesses). I went out and purchased your book YOU, Inc. and will be giving it to all my customers. I can’t wait to dig in to it! Thanks again!”
    Mike Enns Siemens Hearing Instruments Inc. Ontario, Canada

    “I recently attended the Professional Club Marketing Association’s national strategic conference. Through many years of attending conferences, seminars and presentations targeting marketing and salespersons, I had become a bit jaded. I love selling and marketing, but felt most speakers simply took the same basic thoughts and put their spin on it. Not so with Christine Clifford. I WAS BLOWN AWAY!!! With sharing her personal experiences and insight, it totally invigorated all who attended her two presentations. Every topic she covered had the audience captivated. I was literally enthralled and had wished she was booked for the entire day. I highly recommend Christine to others looking for a program that inspires people to reach their potential.”
    Angela Wilson Director of Marketing & Membership Hawk Pointe Golf Club

    "Christine Clifford swooped in like a Texas tornado and turned my business upside down! She was just the motivation I needed to help me make changes, implement them and see them through to fruition. I cannot say enough about how she has affected my life. She will do the same thing for your company."
    Larry Gatlin, Grammy-Award Winning Singer, Songwriter, Businessman

    "Christine Clifford′s ability to look at a product, within any industry, and find a better way to market that product is extraordinary. I recommend that every corporation or association spend an hour or two, minimum, with Christine."
    Chuck Smith, Senior Merchandise Manager, Kmart Corporation

    “Your development of ‘Spinning Ideas Into Action’ was such an inspirational program--touching on your business experiences, your personal experiences and how that has propelled you to success. It was just what we were looking for from this program. I just wish we could have had you speak for another hour! We highly recommend you to others looking for a program that inspires people to reach for their potential.”
    Chantel Dunham, Director of Development, Women in Business Council

      “Thank you so much for being a part of our Marketing Masters Academy. The insight for professional marketing that you brought to the program added a much needed dimension.  I appreciate all the hard work and preparation you put in to learn about our industry and the needs of our members. You do such a nice job of helping business owners see the possibilities that exist. Thank you again for all your help.”
    Sheri Bennefeld, Training Specialist, Nexstar, Inc.

    “ Thank you so much for presenting at our Sales Kick Off. I have received excellent feedback on your presentations. Many of the attendees went out of their way to tell me how much they enjoyed listening and learning from you.”
    Terry Niles, President, GAGE Marketing Services

    “Thank you for partnering with 3M to educate our employees on the very important topic of resiliency. That is a message that we feel very strongly about at 3M and feel it is necessary to equip our employees with the tools for responding to challenges and change. Kudos for the wonderful work you are doing. I would welcome the opportunity to partner with you again!"
    Jamie Langlois, Work/Family Coordinator, 3M

    “I wanted to let you know that I used one of your recommendations and… it worked! I am in sales, so the first call I made after your program, I did like you said… asked for a referral. I am now in touch with a 60 store chain on the east coast that is interested in our product. You are on a great journey. I’m glad our paths have crossed.”
    Barbara Valencour, Vice President, West 7th Street Distributing, Inc.

    “Thank you for presenting your co-branding and pricing strategies. You are a gifted entrepreneur with sharp instincts.”
    Sue Rusch, President, Direct Sales Resources, Inc.


    You, Inc.: The Art of Selling Yourself

    As founder of Christine Clifford Enterpriese, Christine Clifford learned early on in her career that no matter what product is being sold, the most important component of the sale is you. Clifford provides tips, anecdotes, and insights based on her 30 years of selling experience. Written in her traditional homespun style, Clifford offers doses of humor and practical knowledge to anyone who wants to learn how to seal the deal and thrive in business.

    It really is all about you and improving the way you present yourself in this refreshing career primer. Unlike many similar books, this is not an autobiography masquerading as wisdom.

    Christine stays out of the book except when her experience as a bestselling author and head of a marketing firm or as an award-winning speaker and cancer-survivor is directly relevant. Instead, she offers practical advice for effective and memorable interpersonal interactions.

    Above all, she stress communicating with brevity and clarity-suggesting that every document be cut in half before sending and giving 30-minute speeches in 22 minutes.

    The prose is pared down to short, readable lessons on topics like the importance of making good first impressions and the secrets of successful selling, which is described as the artful handling of information, presented with forethought and enough passion to be persuasive without making anyone uncomfortable. Readers at the start of their careers or in need of an inspirational brushup will find much of use.

    Order Here


    Not Now I′m Having a No Hair Day: Humor and Healing for People with Cancer

    "You are doing great work. I am inspired by your message."
    Jack Canfield, author of Chicken Soup for the Soul

    "Not Now...I′m Having a No Hair Day!" handles grave subject matter with sensitivity and warmth. And, who could not smile a the wonderful illustrations?"
    Jim Davis, cartoonist and creator of Garfield TM

    Order Here


    Cancer Has Its Privileges: Stories of Hope and Laughter

    Cancer survivor and founder of The Cancer Club® Christine Clifford has been sharing her inspiring, humorous outlook on living with cancer with thousands of cancer patients and their families. Now she has gathered a collection of battlefield stories and anecdotes from her fellow survivors that go from the outright hilarious to the downright moving, and combined them with her own personal story of triumphant survival.

    Order Here


    Our Family Has Cancer, Too!

    When the author underwent treatment for breast cancer, she felt supported by friends and family. One thing was missing, however-humor. She needed a good laugh! This book is aimed at children who are struggling with cancer in their family. With cartoons by Lindstrom (who draws a syndicated strip as well), Clifford tells her story from the perspective of her sons. Despite tears and fears, funny things still happen. Clifford gives young kids permission to cry and laugh. Questions for family discussion are included. This slim volume would make a good companion gift along with Not now...I′m having a No Hair Day, which tells Clifford′s story from the adult point of view (with many of the same cartoons and anecdotes).

    Order Here


MOST REQUESTED PROGRAMS:

Let′s Close a Deal! Turn Contacts into Paying Customers for Your Company, Product, Service or Cause
Our entire lives revolve around selling, regardless of our job descriptions. The question is not: “Am I a salesperson?” The question is: “How can I be more effective?” Christine articulates the intuitive process that identifies how and why a deal will appeal, and demonstrates in step-by-step detail how to present information so persuasively that it increases the likelihood of getting a “yes.” Christine explores everything from understanding where your client is coming from to packaging, customizing, marketing, connecting, partnering, pitching, and perk-o-lating your deals. Create Niche Notoriety™ and establish Loyals for Life™. Learn to close deals with major organizations or individuals who can propel your business to the next level.

You, Inc. The Art of Selling Yourself
Christine was the top salesperson in the multi-billion dollar retail services industry for eight years, and in 1994 signed the largest contract in the history of her industry with Proctor & Gamble, doubling the size of her company overnight. Yet Christine believes that it′s not the product, service or cause that people buy from you or your company: It′s YOU. Anyone who sells for a living knows instinctively that you′re not just selling a product or service-- what you′re really selling is you. How do you give a perceived distinction from, and advantage over, your competition? How do you make prospects more inclined to take your calls? By learning to sell yourself. And selling yourself is an art. Come learn from a Master.

Selling Intangibles: Four Keys to Successful Service
Whether you are selling an actual product or a true service, it all comes down to you and the service you provide your clients. We experience a product or service based on how we feel about the person providing that service. What are the four keys to marketing and selling services? Price and what is yours saying about the quality of service? Brand, and what are you doing to promote yours? Packaging and can you afford not to take a complete visual inventory of yourself, your company, and your marketing materials? And relationships: how do you create extraordinary client relationships? Christine Clifford explores these with colorful, humorous real-life examples and years of expertise.

Become Your Industry Leader: The True Positioning of the Totem Pole
Ever heard the expression, "He started at the bottom of the totem pole?" According to Indian lore, the character at the bottom represents the strength and leadership of the pole. Christine believes that you can rise to the top of your industry, regardless of where you start, in two years or less following her ten steps to success. Whether you are in management, sales, marketing, or are self-employed, her secrets will inspire and motivate you to get going today!

Networking in a Nutshell: Create Connections To Drive Your Business
Get squared away on the professional connections that can propel your business toward guaranteed success. Christine′s methods of getting to the decision makers will leave your audience buzzing with excitement and waiting to get back into action. You never know who you might meet.

Loyals for Life™ Create Extraordinary Client Relationships
How does Christine Clifford create loyal customers who come back year after year? By asking, “What would they love?” Learn to thank your clients in spectacular ways that are memorable and life-lasting. Generate referrals and word-of-mouth business by partnering with your clients and prospects. Christine shares the keys to long-term, profitable partnerships.

Inspiring Breakthrough Secrets to Live Your Dreams
One of North America′s most inspiring authorities in personal and professional transformation reveals her secrets, insights, and strategies that will empower your organization to break through its limitations and live your dreams.

The Blessings of Misfortune: Learn to Spin Straw Into Gold
Has your company lost an important client? Been downsized? Been touched by chronic illness? Learn the keys to overcoming adversity and turning misfortune into fortune.

Laughter: Prescription for a Cure!
If you are looking for a keynote address that will teach your audience a new way to look at life′s adversities, this is it! Christine′s immediate family has dealt with heart disease, diabetes, dialysis and kidney transplant, hepatitis, chronic depression and drug abuse. Her success stories are powerful and humorous examples of survival in the face of adversity. Don′t forget to laugh!

An Afternoon of Hope, Laughter & Positive Thinking
Using her world-famous cartoons, stories and audience participation, Christine helps people release their tensions and relax into the moment. With a powerful message of hope and inspiration, Christine reminds us that we can′t always change what has happened to us, but we can change our attitudes. Christine helps individuals rediscover the healing power of humor.

Am I Out of Sick Days Yet?
Illness, especially chronic disease, wrecks havoc on employers and the people left back in the office trying to ′fill the gaps′. Christine helps corporations and their employees learn to deal with changes in the office, ways to offer support, and methods to deal with the challenges that occur when a valued employee becomes ill. No down time here!


Keynote Speech